408 search results for "market research"

There is no Such Thing as Biomedical "Big Data"

February 11, 2014
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There is no Such Thing as Biomedical "Big Data"

At the moment, the world is obsessed with “Big Data” yet it sometimes seems that people who use this phrase don’t have a good grasp of its meaning.  Like most good buzz-words, “Big Data” sparks the idea of something grand and complicated, while sounding ordinary enough that listeners feel like they have an intuitive understanding of the concept.  However...

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analyze the pesquisa mensal de emprego (pme) with r

February 4, 2014
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whether or not you hit the snooze button, once every month your morning radio station probably announces the latest employment statistics for the nation.  in the united states, those headlines come from the bureau of labor statistics' current popu...

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Context Matters When Modeling Human Judgment and Choice

January 28, 2014
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Context Matters When Modeling Human Judgment and Choice

Herbert Simon was succinct when he argued that judgment and choice "is shaped by a scissor whose two blades are the structure of the task environment and the computational capabilities of the actor" (Simon, 1990, p.7). As a marketing researcher, I take...

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R: Essentials

January 25, 2014
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It is quite easy to get started with R. The very first step is to download R from the official website , and install it. I suggest that you install both 32-bit and 64-bit versions for greater compatibility if you are running a 64-bit operating system. For typical statistical programming, if your dataset is not huge, it...

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R: Essentials

January 25, 2014
By

It is quite easy to get started with R. The very first step is to download R from the official website , and install it. I suggest that you install both 32-bit and 64-bit versions for greater compatibility if you are running a 64-bit operating system. For typical statistical programming, if your dataset is not huge, it...

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Finding the R community a barrier to entry, Python looks elsewhere for lunch

January 10, 2014
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Tal Yarkoni's post on "The homogenization of scientific computing, or why Python is steadily eating other languages' lunch" is an enjoyable read of his transition from R to Python. He makes a good case, and I have no argument with his reasoning or the ...

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R vs Spreadsheets

January 8, 2014
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R vs Spreadsheets

One of the myriad of reasons we created the Data Driven Security blog was to provide pointers to data analysis and visualization resources for security domain experts who may have not been exposed to these types of tools. I’d venture a posit that most folks jump into some type of spreadsheet software whenever they get their hands on a manageable...

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Big Data Analytics predictions for 2014

December 31, 2013
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As we close out the year, we asked a few members of the Revolution Analytics team to make a few predictions about big data analytics, data science and R for 2014. Here's what they came up with (including a few from yours truly). Michele Chambers, Chief Strategy Officer and VP Product Management While the sexiest job in 2013 was...

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Latent Variable Mixture Models (LVMM): Decomposing Heterogeneity into Type and Intensity

December 19, 2013
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Adding features to a product can be costly, so brands have an incentive to include only those features most likely to increase demand. In the last two posts (first link and second link), I have recommended what could be called a "features stress t...

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Financial Data Accessible from R – part IV

December 13, 2013
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DataMarket is the latest data source of financial data accessible from R I came across. A good tutorial can be found here. I updated the table and the descriptions below. Source R Package Free Access Available on CRAN Provider url Yahoo, FRED, Oanda, Google Quantmod Yes Yes Quantmod Quandl Quandl Yes Yes Quandl TrueFX TFX

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RStudio homepage



Zero Inflated Models and Generalized Linear Mixed Models with R

Quantide: statistical consulting and training



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