Moringa Retail Plan

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This is an interactive dashboard which provides a simulation tools to understand profit and risk of a marketing investment. The fisrt page provides information about the product and target market, with an option to calculate market potential, based on user input.
Second page shows simulation results at various steps of sales conversion. The inputs are obtained from sidebars and headers.
Third page shows the cost, revenu and profit estimate along with probability of profit and risk of loss.

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