477 search results for "market research"

In case you missed it: February 2015 roundup

March 11, 2015
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In case you missed them, here are some articles from February of particular interest to R users. The John M. Chambers Statistical Software Award announcement for 2015. The new R package "distcomp" allows researchers to collaborate on data spread across multiple sites. David Smith's interview with theCUBE on R, data science, and Microsoft's acquisition of Revolution Analytics. R is...

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Introduction to my New IKReporting Package

March 9, 2015
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Introduction to my New IKReporting Package

This post will introduce my up and coming IKReporting package, and functions that compute and plot rolling returns, which are … Continue reading →

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Brand and Product Category Representation: Precursors to Preference Construction

March 5, 2015
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Brand and Product Category Representation: Precursors to Preference Construction

Evidently, preference is contextual, or so The Hershey's Company claims in their advertising. I agree and will not repeat the argument made in a previous post on incorporating preference construction into the choice modeling process.Within the framewor...

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Update on The Pre-FOMC Announcement Drift

March 3, 2015
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Update on The Pre-FOMC Announcement Drift

In the February 2015 edition of The Journal of Finance, a well known academic paper, “The Pre-FOMC Announcement Drift”, was finally published, almost 4 years after the working paper was released in the public domain in 2011.Authored by researchers, Lucca and Moench, at the US Federal Reserve, it documents the tendency for the S&P500 Index to rise in the...

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The Downside of Rankings-Based Strategies

February 26, 2015
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The Downside of Rankings-Based Strategies

This post will demonstrate a downside to rankings-based strategies, particularly when using data of a questionable quality (which, unless one … Continue reading →

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Some R Conferences in 2015

February 19, 2015
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by Joseph Rickert For the past few years, the Strata + Hadoop World Conference in San Jose has kicked off my personal conference season. With its focus on Data Science, Strata always seems to present some interesting R related talks, and I am looking forward to the various events over the next couple of days. But, Strata and other...

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The Evolution of LondonR

February 19, 2015
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The Evolution of LondonR

By Liz Matthews – Marketing and Events, UK. There are over 150 R user groups currently running across the globe. From Chiang Mai to Kansas and Melbourne to Cracow, R enthusiasts meet to discuss, share and promote the usage of R. … Continue reading →

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The Quarterly Tactical Strategy (aka QTS)

February 13, 2015
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The Quarterly Tactical Strategy (aka QTS)

This post introduces the Quarterly Tactical Strategy, introduced by Cliff Smith on a Seeking Alpha article. It presents a variation … Continue reading →

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What a Gas! The Falling Price of Oil and Ontario Gasoline Prices

January 27, 2015
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What a Gas! The Falling Price of Oil and Ontario Gasoline Prices

IntroductionIn case you've been living under a rock, there's been a lot of chatter in the financial world late about the price of oil going down. Way, way, down. So much so that the Bank of Canada cut interest rates. What crazy times are these we live in? I thought gas was only going to...

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Why you should learn R first for data science

January 26, 2015
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Why you should learn R first for data science

Over and over, when talking with people who are starting to learn data science, there’s a frustration that comes up: I don’t know which programming language to start with.” And it’s not just programming languages, it’s also software systems like Tableau, SPSS, etc. There is an ever widening range of tools and programming languages and The post

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