411 search results for "market research"

An Update on Flexible Asset Allocation

November 25, 2014
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An Update on Flexible Asset Allocation

A few weeks back, after seeing my replication, one of the original authors of the Flexible Asset Allocation paper got … Continue reading →

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Volatility Risk Premium: Sharpe 2+, Return to Drawdown 3+

November 14, 2014
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Volatility Risk Premium: Sharpe 2+, Return to Drawdown 3+

First, before starting this post, I’d like to give one last comment about my previous post: I called Vanguard to … Continue reading →

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SBS documentary “The Age of Big Data”

November 8, 2014
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SBS documentary “The Age of Big Data”

by Yanchang Zhao, RDataMining.com “Data is becoming a powerful and most valuable commodity in 21st century. It is leading to scientific insights and new ways of understanding human behaviour. Data can also make you rich. Very rich.” — SBS documentary … Continue reading →

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Predicting High Yield with SPY–a Two Part Post

November 7, 2014
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Predicting High Yield with SPY–a Two Part Post

This post will cover ideas from two individuals: David Varadi of CSS Analytics with whom I am currently collaborating on some … Continue reading →

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Net Promoter Mixture Modeling: Can a Single Likelihood Rating Reveal Customer Segments?

November 5, 2014
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Net Promoter Mixture Modeling: Can a Single Likelihood Rating Reveal Customer Segments?

Net Promoter believes that customers come in one of three forms: promoters (happy yellows), passives (neutral grays), or detractors (angry reds). Cluster identification is relatively easy for all you need to do is ask the "ultimate question" concerning...

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Let’s Do Some MORE Hierarchical Bayes Choice Modeling in R!

November 3, 2014
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Let’s Do Some MORE Hierarchical Bayes Choice Modeling in R!

R enables us to "test drive" statistical models by running simulations and analyzing actual data. We can look at the output and get some sense of how the whole thing works. The goal is to provide a realistic application that is not too difficult to fol...

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Combating Multicollinearity by Asking the Right Questions and Uncovering Latent Features

October 26, 2014
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Combating Multicollinearity  by Asking the Right Questions and Uncovering Latent Features

Overview. When responding to questions about brand perceptions or product feature satisfaction, consumers construct a rating  by relying on their overall satisfaction with the brand or product plus some general category knowledge of how diffi...

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Call for participation: AusDM 2014, Brisbane, 27-28 November

October 25, 2014
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Call for participation: AusDM 2014, Brisbane, 27-28 November

********************************************************* 12th Australasian Data Mining Conference (AusDM 2014) Brisbane, Australia 27-28 November 2014 http://ausdm14.ausdm.org/ ********************************************************* The Australasian Data Mining Conference has established itself as the premier Australasian meeting for both practitioners and researchers in data mining. Since AusDM’02 the conference … Continue reading →

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Modeling Plenitude and Speciation by Jointly Segmenting Consumers and their Preferences

October 21, 2014
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Modeling Plenitude and Speciation by Jointly Segmenting Consumers and their Preferences

In 1993, when music was sold in retail stores, it may have been informative to ask about preference across a handful of music genre. Today, now that the consumer has seized control and the music industry has responded, the market has exploded into more...

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The Generalized Lambda Distribution and GLDEX Package for Fitting Financial Return Data – Part 2

October 14, 2014
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The Generalized Lambda Distribution and GLDEX Package for Fitting Financial Return Data – Part 2

Part 2 of a series by Daniel Hanson, with contributions by Steve Su (author of the GLDEX package) Recap of Part 1 In our previous article, we introduced the four-parameter Generalized Lambda Distribution (GLD) and looked at fitting a 20-year set of returns from the Wilshire 5000 Index, comparing the results of two methods, namely the Method of Moments,...

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